The objective of the project was to build an application that can visualise Yahoo! advertsing performance for new formats.
Through a set of configurable parameters such as demographics or content type it would allow comparison of how different formats performed in user tests.
The data used by the application was based on results of the research and user tests conducted by Yahoo! Research and Insights.
Working application screengrabs
Filtering of the data. jQuery used to format &the lt;form/> element markup into a horizontal bar, here all the different categories are worked out